Use of the mobile internet is growing at an unprecedented rate and it is set to overtake the PC as the main way people will access the internet in the near future.
With the number of Smartphone users increasing each day, there is an equal increase in the number of app developers for the same.
The mobile applications market is not just restricted to general users but has also reached out to business and institutional users. This ever-changing and growing industry and its revenue generation opportunities have not only enticed customers, but also business conglomerates.
This year featured a steep rise in text messaging, Smartphone purchases and mobile advertising. Location-based services, social networking application, m-commerce, context-aware service, object recognition, mobile instant messaging and mobile payment or mobile money transfer will be the areas of growth. Also, more social games apps in mobile devices will be developed.
The future is mobile and all the services and offerings are going to run through application.
Mobile app development is evolving to integrate with television, in-car navigation and entertainment, shopping, commerce and banking. This talks about future growth prospects in the industry.
Mobile operators have seen a significant growth in revenues through VAS, which has significantly increased demand for mobile application developers.